Selling Managed Services to the Mid-Market
Thursday, March 15, 2012
TIME: 2:00 PM ET/ 11:00 AM PT
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MSPs always look to add to their client base and frequently they look to the mid-market to do this. However, selling into the mid-market, while offering great possibilities, must be approached intelligently.
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| Attend this free MSPNews webcast and learn about: |
- Why is the mid-market unique?
- How mid-market clients buy managed services differently from other market segments
- What mid-market clients look for in their MSP
- Developing a mid-market strategy as a SMB provider
- And much more
Join our interactive discussion as we talk to MSPs who have successfully penetrated the mid-market and start putting your own mid-market strategies into action!
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Presenters:
| Ted Roller |
| Vice President of Channel Development
Intronis
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Prior to Intronis, Ted was Vice President of Channel Development for itControl Solutions, where he was able to leverage the company's signature RMM product, itControl Suite, aligning the company's goals closely with the objectives of its reseller partners. He began his channel career as founder and President of Quanexus (formerly Oxford Systems Integration); a Dayton, Ohio-based MSP from 1990 until 2006.
Ted is active within CompTIA, having served on its Board of Directors from 2004 until 2007 and is currently Chairman of the CompTIA Managed IT Services Forum. He was named a "Channel Chief" twice by Everything Channel's CRN and has been included in the MSPmentor 250 in 2009, 2010 and 2011. Ted received his Bachelor of Arts in English Literature at Miami University.
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Terry Hedden |
| CEO of Infinity Technology Solutions
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Terry Hedden is the founder and CEO of Infinity Technology Solutions. He is responsible for the overall vision, growth and development of the company. Under his leadership, Infinity has become an industry leader providing IT services to small and medium sized businesses.
Infinity provides Managed IT Services to small to mid-sized businesses throughout the southeast. Mr. Hedden is focused on leading Infinity to achieve improved growth in revenue and profitability, greater innovation, the best total customer experience, and on making Infinity the company that makes IT work for customers.
In 2009, Infinity achieved the IT industry's premier endorsement, the MSPAlliance Accreditation, which recognizes firms that demonstrate the highest level of professional ethics and pass a rigorous exam and inspection. Infinity was also named Small Business of the Year by the Greater Tampa Chamber of Commerce and placed on Inc. Magazines prestigious Inc. 5000 list, a compendium of the most entrepreneurial and fastest growing companies in America. Infinity has achieved Microsoft's Gold Certified Partner, Cisco Premier Partner and VMware Enterprise Partner designations.
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| Charles Weaver |
| CEO and Co-Founder, MSPAlliance
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Charles Weaver is the CEO and co-founder of the MSPAlliance (the International Association of Managed Service Providers). Since its founding in 2000, the organization has grown from less than 5 founding members to well over 14,000 members worldwide. Under Mr. Weaver’s management the MSPAlliance has expanded its reach and influence to include education, standards of conduct, and certifications for managed services professionals and companies.
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